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What could be better than marketing wine?

June 9th, 2008 · 2 Comments

Maybe making it, but that’s subjective.
A custom wine cellar startup recently jumped on with Stalelife, so we’re having fun with marketing messaging and logo creation. Part of their business model includes filling your cellar with product from the vine – there’s plenty of angles for success.
This weekend I caught a post by Hugh MacLeod. He’s [...]

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Tags: industry insight

What the hell is Web 2.0?

March 5th, 2008 · No Comments

Ahhh, buzzwords. You either love ‘em (and take every chance you can to say them), or you get confused and shun them immediately. Web 2.0 has to be the most overused these days.
Here at Stalelife, we prefer to keep it real. We acknowledge the buzzwords and define them with simple strategy.
But nobody beats the job [...]

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Tags: Found · industry insight